Marketing Automation Software (MAS) is a new generation of integrated software that allows businesses to integrate and improve sales as well as increase efficiency of marketing processes. Delivered by digital marketing expert, Ann Stanley – She will explain how you can use Marketing Automation Software (MAS) within your own business. Exploring this topic will help you uncover the benefits of MAS - learning about the tips and techniques used for lead generation and ecommerce websites. As well as how it allows staff to automate many regular activities, saving time on routine tasks and improving overall productivity.
Key topics covered:
• What is Marketing Automation software?
• Strategies for using MAS to improve your SEO and content marketing
• Strategies for using MAS at different stages of the sales funnel
• Tracking effectiveness of marketing campaigns
• Using MAS for other activities, such as ecommerce websites and events/webinars
• How to evaluate MAS software and select a package for your business and budget
This breakfast seminar is being brought to you by the Digital Growth Programme and is open to SMEs located in the Leicester and Leicestershire area.
The Digital Growth Programme is a project part-funded by the European Regional Development Fund (ERDF) to provide dedicated support to enterprises located in Leicester and Leicestershire. Its aim is to support growing businesses to explore and introduce new and emerging ICT products and services into their business to improve competitiveness and productivity.
Booking information:
In order to attend this fully-funded event your organisation must also register with the Digital Growth Programme and have been verified as eligible to receive free support through the programme. To find out if you are eligble to attend and for more information please visit www.leics-digital.co.uk or contact Kam Atker, Email: [email protected] or Tel: 07971403786 for further information.
If you are eligible you can register with the programme - To register Click Here
By registering on the LBF2018 site you are registering an interest to attend the event, we will send your details to the event organiser who will contact you with regard to the registration process.